Concept project · not a real business
Kettle & Kiln Café
The brief
A busy neighbourhood café losing morning customers to the queue.
In this concept, the café relies on walk-ins and word of mouth. People search "coffee near me" and find an outdated listing, then walk past a long queue. The goal: be found, let regulars order ahead, and make catering enquiries easy.
Our approach
- 01
Order-first homepage
The main button is "Order ahead", because that's what regulars come for.
- 02
Warm, local identity
Terracotta and cream, a friendly display face and real photos of the space.
- 03
Found on Maps
A complete Google Business Profile with hours, menu link and photos.
What it's built to do
Shorter queues
Orders placed ahead are ready at pick-up.
Found nearby
Accurate Maps listing for "coffee near me" searches.
More catering leads
A simple form instead of phone tag.